Thursday 8 May 2014

Client Requirement and Creative Intent

Client Requirement
Client Requirement is just basically what the client needs/wants from a project.
Client Requirement exists because if it didn't then clients wouldn't be able to discuss what they want from a certain topic/project, another reason it exists is because the people in charge of these companies would not be able to listen and find out what the clients want and need, so would not be giving the clients what they want or need as they wouldn't know. An example of a client requirement could be that a man wants to have a photo shoot with his family. Wife, husband(client), son and daughter, however he wants the image to look old and vintage. He would then have to tell the photographer this so that the photographer new the clients requirements.

Creative intent
Creative Intent is were the person creating the project/object has free will over making this and can do what they like, so instead of a client telling the person what they would like to do they leave it to the person to decide what to do. A good example of this could be someone having there photo taken and the photographer can get to whatever angle they want to and make the model do a certain pose of their own choice.


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